For acquirers

The pipeline you are buying is moving to AI. Check it before close.

Buyers underwrite reviews, ad spend, and Google rankings. Almost none check how the business shows up when a customer asks ChatGPT or Perplexity who to hire. That is a line item you can measure in 48 hours.

Request a diligence audit Portfolio pricing

Diligence audit · summary

Target: single-location HVAC, central Illinois

Answer mapNamed in 1 of 24 AI answers. Competitor A named in 17.

Site and signal scoreNo structured data. 9 listings with mismatched phone.

Fix estimateOn-domain fixes month 1, off-site months 2 to 3

Fixable

Delivered 48 hrsSeller contact NoneFee Flat

Why it matters in diligence

Three things the audit changes.

Price

A business with a strong reputation and no AI visibility is a cheap fix. One with neither is a rebuild. Knowing which you are looking at is leverage in the room.

Plan

You get a scoped list of what has to happen on the website and off it, with a cost and a timeline, so day-one marketing is a plan rather than a discovery.

Proof

The audit freezes a baseline. Post-close, every month's report shows the change against that baseline. That is a number you can show a lender or a partner.

What you get

Diligence audit. $500 to $1,500 flat.

Answer map

A fixed set of the questions this business's customers ask, run through ChatGPT, Claude, Perplexity, and Gemini. Who gets named. Whether the target does.

Site and signal score

Structural readiness of the website for AI engines, plus the state of listings, citations, and reviews the engines draw on.

Fix estimate

What it takes to close the gap, on the domain and off it, with a cost and timeline you can drop into the model.

Price depends on the number of service lines and markets. Single-location, single-trade businesses sit at the low end.

Post-close

One program across the portfolio.

After close, the AI Visibility Program runs the fixes and the monthly measurement. $1,000 per month per business with a 3-month minimum. At three or more businesses, pricing moves to a portfolio rate with a single consolidated report.

New site builds start at $3,500 when the existing site cannot be salvaged.

Ask for a portfolio quote

Monthly reportper businessconsolidated

Visibility score    31  →  48   (+17)
Answers naming you   1  →   6 of 24
Engines citing site  0  →   3 of 4
Listings consistent 40% →  100%

Work completed       5 items
Next month           4 items
One ask of you       Send the review text

FAQ

What buyers ask.

What does the diligence audit tell me?

Whether the business you are buying gets named by AI assistants for the questions its customers ask, who does get named instead, how much of that is fixable on the website versus off it, and a rough cost and timeline to close the gap. It is a page in your diligence file, not a sales pitch.

When should I run it?

After the LOI, before the purchase agreement. That is when a finding can still change price or terms. If you are already closed, run it as the baseline for the post-close program.

How is portfolio pricing structured?

At three or more businesses, the monthly program is priced per portfolio rather than per business, with one report covering all of them. Ask for a quote with your business count and industries.

Do you need access to the seller's systems?

No. The diligence audit uses only what is public: the website, listings, reviews, and the AI assistants themselves. Nothing touches the seller's accounts.

Start here

Send the target. Get the audit in 48 hours.

Select "buying or considering buying" below. Nothing is sent to the seller.